1. Use ofidentifiers: Subway allocates a GTIN –global trade item number to all its products. The vendors for Subway alsofollow the same to their products. To improvise business transaction of goods,vendors use a barcode on their products. The information related to that itemare stored in a centralized data server. The barcode holds the GTIN which isthe key to access the product specific information. They also use GLN- Globallocation number to assign code to the locations of the supply chain facilities2. Centralizedproduct data network: Subway hasimplemented a system to aggregate whole of its supply chain identifiers data atonce place by use of GSDN- Global Data Synchronization Model.
The productinformation is stored in a network or cloud. Both vendors involved in supplychain of Subway and Subway can access the data and information about the productfrom the network. The vendors and Subway have gained by increasing the accessibilityto information. This translated to increase in traceability of the supply chainand has reduced the cost of handling and transporting the products to the desiredplace.
3. Labelling: Subway standardized the use of bar code byusing GS1-128 labelling. The use of these bar codes was made mandatory to thesuppliers. The Bar code label is the key to accessing the information about theproduct.
This improved the speed at which the inventory was tracked. It also becamemore reliable method.4. TechnologyIntegration: To attain a solutionfor enhanced traceability, Subway partnered with FoodLogiq, to increasetraceability of the product. FoodLogiq created a platform that can synchronizesthe product data with GDSN and can allow the partners in supply chain to accessthe information about the products.
This allows Subway to trace a product fromthe initial manufacturing stage to all the way till it is sold at the Subwaystore. Overall efficiency of the supply chain of Subway received a facelift bythe implementation of Information technology in the supply chain management.